Simple Things That Work.
For Serenity Organizers, I worked on social media copywriting and a special product-focused campaign highlighting their Disney collaboration: a line of antimicrobial, washable travel covers designed for moms and kids. The project focused on bringing the product’s functionality and lifestyle appeal to life in a way that felt both practical and playful.
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Copywriting and assistance with production and art direction.
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Social media copywriting and UX writing
Assisted in art direction and concept alignment
Co-cordinated photo and video production for the campaign
Helped shape a family-friendly narrative focused on travel ease and cleanliness
Copywriting and Production Assistance